Colombia is shaking off its negative reputation and forging a new reality. One example of that new reality is the growth taking place within the IT sector in the city of Medellin.
Nestled in the Andes Mountains of Colombia, Medellin is called the City of Eternal Spring due to its pleasant climate. Colombia’s second largest city with 2.4 million inhabitants, Medellin was voted City of the Year in 2013 by the Urban Land Institute due to its progress in political, educational and social development. Francisco Aristeguieta, CEO of Citi Latin America that was involved in the selection process, called the city “vibrant and innovative”.
But Medellin hasn’t always been known for its progress. It was once the most violent city in the world due to the activities of one of the most notorious drug cartel leaders in history. The name of the city was nearly synonymous with Pablo Escobar and the terror he brought to Medellin and indeed, all of Colombia, as he struggled to dominate the majority of the world’s cocaine traffic.